The agency

Eighteen years. 51 people. One global prize.

I co-founded Fountain Partnership in 2009. At its peak we were 51 people.

Google reviewed over 1,100 agencies across 58 countries for its global Growing Businesses Online award. We won it. The accounts that won were the ones I set the strategy for.

Today I mentor Fountain's senior leadership team and oversee the outcomes. I'm out of the day-to-day. That was the plan.

How I think

Marketing is about profit.

When I work with a business, I ask how much it wants to grow. Specifically. Then I work backwards to a plan that hits the number.

My favourite thing about digital marketing is that you can track everything. Gather the evidence. Waste nothing.

That's why I care about profit. It's the only result that matters.

The founder

The biggest risk is rarely the business.

It's the founder.

I've been through burnout myself. So I founded Reconnect, a retreat company for stressed-out founders, and I've worked with tens of agency owners on less stress, more impact and more profit.

I've seen too many founders trade their health, family and happiness for growth. I want to stop that.

More profit. Less stress. That's the game.

The record

2009Co-founded Fountain Partnership
51People at the agency's peak
GoogleGlobal Award Winner, Growing Businesses Online
2020Co-founded the Million Tree Pledge
2022BIMA Top 100 Influencers, Visionary
ReconnectFounder. Retreats for stressed-out founders
2024Set up Marcus Hemsley Limited
TodayBoard member at nine agencies. Fractional CMO and fractional CRO